Each member of the Chapman community, whether they be student, staff, faculty or friend, is a brand ambassador. In order to help our Chapman community understand our brand vision, we have developed these guidelines and resources to lead the way. This is a growing environment of information, so please check back often to make sure you are creating properly branded materials.
We have created this web environment to help organize the wealth of branding and training information. Please note, at this time you must be on campus or on a VPN connection to view
Strategic Marketing and Communications covers a lot of ground and responsibilities, which is why we have developed out the "Getting Started" list to help you orient yourself to a specific world or system.
While we use the AP style book as out primary sources, there are quite a few custom style that we have developed that can be found in this page. Please use this resource when writing for Chapman University. Please note: this is not a student style guide.