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The Strategic Plan


Engineering the Future of Chapman University

» Chapman's Strategic Plan for 2018 to 2022

Since the early 1990s, Chapman University has experienced unprecedented growth and academic achievement. We have accomplished this growth through the implementation of a series of five-year strategic plans and the support and hard work of the Chapman Family.

The next five-year plan, “Engineering the Future,” is the sixth in the series and lays out the University’s goals for the 2018–19 through 2022–23 academic years. Infused throughout the key strategic priorities of this plan listed below is a commitment to the brand and the Chapman Experience


Brand + Chapman Experience

The brand is the promise. The Chapman Experience is the delivery on that promise.

With the development of this new strategic plan comes a renewed energy and push to optimize the brand and Chapman Experience. Each strategic priority and initiative laid out in the strategic plan is part of building a cohesive and unified Chapman Experience.  

The Chapman Brand. Our brand is how we tell our story. It is our distinct look, feel and voice that builds national recognition. It’s the stories we tell that set us apart.

The Chapman Experience.  We're committed to consistently and intentionally delivering an exceptional experience to the members of the Chapman Family: students, staff, faculty, alumni, parents and families, donors, board members and friends.

When we tell our story in a clear, compelling and consistent way, it reinforces the Chapman Experience.

Learn more about the Chapman Experience »


Strategic Priorities

Establishing the Fowler School of Engineering

Chapman student working in an engineering lab Located in the new Keck Center for Science and Engineering, this school will launch in fall 2020 and build on existing programs in computer science, software engineering and data analytics. This includes introducing programs focused on computer and electrical engineering as well as building a pathway for programs in biomedical, mechanical and civil/environmental engineering.

Supporting Our Changing Student Profile

Chapman student sitting around the anatomy table

To ensure continued growth in an increasingly competitive market, we identified the following initiatives as essential steps to expanding our presence in underserved markets and supporting a more diverse student population: student recruitment, community engagement, campus climate and curriculum. 

Expanding Our Research Agenda

Chapman science students in a lab

Faculty research and student-faculty research collaboration play an important role in Chapman's commitment to the teacher-scholar model. By attracting outstanding faculty, we can provide an enhanced educational experience for our students. Initiatives to support this goal include: faculty development, student research, sponsored research, economic development, research development and building the library of tomorrow. 

Optimizing the Campus Footprint

Memorial Hall at Chapman University Chapman’s campus footprint now encompasses two vibrant campuses: the main campus in Orange, which is currently home to all undergraduate and some graduate programs, and the Rinker Health Sciences Campus in Irvine. We plan to expand and improve our campus infrastructure through four major initiatives: student housing, engineering facilities, expanded services at the Rinker Campus and main campus expansion and renewal.

Undertaking a Comprehensive Fundraising Campaign

Chapman students in chapman gear smiling together with balloons As we enter a new phase in the history of Chapman University, it is fitting that we undertake a major fundraising effort to support the University’s planned growth and strengthen its financial position. The comprehensive campaign will be a seven to ten year undertaking with a goal of raising $500 million to expand the endowment, support capital and academic program enhancements, and increase scholarship support for students.

President Daniele Struppa

Letter from the President

There is something special about Chapman University. Something that brings us all here. To a place where we rise to the world’s challenges and make an impact.

This institution has grown in so many ways and continues on a trajectory unlike any other in the country. We have...

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