Learning at Chapman

BFA Graphic Design

Learning at Chapman

BFA Graphic Design

» BFA Graphic Design Learning Outcomes

  1. Students will develop writing and verbal competencies commonly used in the description and analysis of visual art and graphic design. These include critical response to theoretical texts and conceptual development. This includes research, writing, and critique of the intent of their own work. 

  2. Students will be able to create original design work that exhibits a distinct personal voice. The full-time faculty through academic advising and professional mentoring provides close supervision as do our long-standing and dedicated part-time faculty who are working professionals. Students will receive individual attention that will help him/her develop an original and articulate body of work as a graphic designer. 

  3. Students will create and develop graphic design that meets the specifications and requirements of communication problem. The sequence of required courses help students develop the necessary techniques and execution of form and content relevant to the field in both digital and print media. 

  4.  Students will have a professional design experience in which they demonstrate competency with industry standards

  5. Students will learn to understand, communicate, and interpret quantitative information and mathematical ideas in a graphic design setting. As a graphic designer, such as tracking and coordinating their time in relation to pay, quoting work for clients, invoicing, tracking taxes, and coordinating bids from a professional vendor that meets the specifications of professional practice.