• Three students engage in a discussion in front of a screen in a conference room.
School of Communication

BA in Strategic Communication

» BA in Strategic Communication

Clear, responsible communication is the beating heart of all organizations. That’s why Chapman’s Strategic Communication Program teaches you how to communicate thoughtfully and purposefully to advance an organization’s mission, vision and services.

 

Students sit in a lecture in a classroom.

 

In this program, you will:

  • Build communication strategies to drive organizational goals.
  • Engage audiences and deliver the information they need.
  • Analyze data and apply it to real-world situations.
Students wearing business attire sit in a conference.

By the time you graduate, you'll be prepared to:

  • Deliver a wide range of organizational messages for all types of audiences.
  • Engage with the latest research in communication theory and put it into practice in real-world situations.
  • Go into fields such as strategic communication, marketing, corporate training, conflict management and more.

23

students per class on average.

1

extra year of study to earn a master’s degree on top of your BA in our Integrated Master’s Programs.

Dozens

of internship opportunities to kickstart your career.

Make an impact

Here at Chapman, you will develop the skills you need to become an excellent communicator. Then you'll make an impact by putting those skills to use creating persuasive messaging, building engaged audiences and navigating the professional communication landscape.

Along the way, you will also learn how to promote social change, navigate crisis communication and much more. By the time you graduate, you will be prepared to work in any corporate, nonprofit or government setting.

 

Communicate on the cutting edge

As you learn the ins and outs of corporate communication, you'll conduct research at the cutting edge of communication theory alongside your professors and peers. You may even get your research published and present it at national conferences — all as an undergrad.

Emma Lam doing a double thumbs up at B Street Shoes
Emma Lam
Strategic and Corporate Communication Major
From blogging to SEO to shipping out shoes with care, Emma Lam put her creativity and communication skills to use in her internship at B Street Shoes.

Careers

As a Strategic and Corporate Communication major at Chapman, you will have career guidance to help you explore career options your career options such as:

  • Advertising and marketing specialist
  • Public opinion researcher
  • Account executive
  • Sales manager
  • Social media manager
  • Corporate spokesperson
  • Corporate trainer
  • Audience analyst
  • Community relations specialist
  • Internal communication director

 


Integrated Graduate Programs

Earn a master’s degree with just one additional year of coursework on top of your bachelor’s degree with our accelerated programs.

If you know you want to take the next step in your education, check out our MA in English and MS in Health and Strategic Communication programs.

 


Internships

Chapman is located in the heart of Orange County, California. That makes it a great place to find internships and get involved in any industry you’re passionate about. Our students have interned at:

  • Lionsgate
  • Gallo
  • Hurley
  • Warner Bros.
  • CHOC
  • Epic Records
  • Sony
  • Quicksilver
  • And plenty more
A teacher in class
School of Communication Advising
As an undergraduate Communication student at Chapman, you have a team of dedicated advisors who can help you with academic questions and concerns, as well as planning your career or studying abroad.

Study Abroad

Take your passion for communication worldwide in one of our many study abroad programs. Chapman’s Center for Global Education is here to help you expand your horizons and gain a worldwide perspective.

 


School of Communication groups and organizationssoc-orgs-callout.png

Participating in School of Communication groups and organizations presents opportunities to acquire hands-on experience, like completing projects to enhance your resume or portfolio, fostering connections with fellow students and faculty members and building professional networks within the industry.

  

 


Admission and Tours

Interested in taking the next step? Learn how to apply or check out our transfer prerequisites.

Want to learn more about Chapman? We are always available for tours and information sessions. We’d love to meet you!

 


You can explore all of Chapman’s undergraduate majors and minors with our Program Finder.

Contact Us


Program Questions
commadvising@chapman.edu

Admission Questions
admit@chapman.edu 
(714) 997-6711

School of Communication Blog


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Current Chapman Student?


If you are a current Chapman student looking to change, add or declare a Communication major, see our major/minor application page.