“I guess I’ve always taught in one way or another,” says Robin Moore. “Whether it was actually teaching Public Relations at Emerson College, mentoring interns, grooming my staff as a corporate executive, or advising colleagues, I have always tried to help people do well, better themselves, and reach their goals.” It’s just her nature. And, in honor of those who have helped Moore during her life, it’s a way to give back. Moore’s best mentors always told her that the way to repay them was to do the same for someone else. So here she is.
After an exciting career as a press secretary for the Lieutenant Governor of the Commonwealth of Massachusetts to climbing the corporate ladder, to owning a virtual branding and integrated marketing communications agency (www.robinmoorecommunications.com), Moore was ready to share what she has learned along the way. Communications is her passion and helping others with their education and career is what she wanted to do most. Moore’s forte is combining communications theory with real-world experiences.
“Real world public relations experience has been found to be the crucial attribute for an effective public relations teacher,” says Robert E. Brown, Ph.D., Professor, Communications Department, Salem State University. “Students can tell very quickly whether their professor is credible. And Robin is a great deal more. She has managed seven-figure budgets, and handled about all there is to handle in PR challenges, from marketing communications to branding to publicity to event management to investor relations to crisis communications. She has done it all. Her students will be the beneficiaries of the breadth and depth evoked by her resume, and the accolades of her clients.”
Moore has been receiving industry recognition for her writing and communications work for more than two decades. She has garnered awards from the Publicity Club of Boston, Public Relations Society of America, Advertising Club of New England, CFO magazine, International ARC Awards, Software Council of Southern California, and Ernst & Young.
When not serving clients or teaching, she is active in the community as a volunteer for the Boy Scouts, local schools and is a member, YMCA of Yorba Linda and Placentia Board of Directors, and of the Smith College Club of Orange County. She is an avid tennis player and mom of two children and two small dogs.