Dr. Pradip K. Shukla
- BK 307C
- (714) 997-6817
- California State University, Long Beach, Bachelor of Arts
California State University, Long Beach, Bachelor of Science
California State University, Long Beach, Master of Business Administration
University of Southern California, Master of Science
University of California, Los Angeles, Master of Education
University of California, Los Angeles, Ph.D. in Education
- Associate Professor of Management. Ph.D., University of California, Los Angeles. Shukla’s teaching focuses upon growing entrepreneurial ventures, business consulting, and operations management. He has received professional C.P.I.M. Certification (Certified in Production and Operations Management) from APICS (the Association for Operations Management). His research interests focus upon the application of conjoint/tradeoff analysis to understanding and improving managerial decision-making. In addition to having served as a director and consultant to corporations, Dr. Shukla is a reviewer of professional journals.
- Recent Creative, Scholarly Work and Publications
"Small Business Survival Index Stability and Movement in Rankings of States 2004-2010: Rigidity in Changes in State Rankings," Proceedings of Association for Global Research Annual Conference 2011, November, 2011 Newport Beach, Ca
“Jane’s Healthy Gourmet: A Case on Sustaining Entrepreneurial Growth,” Case and Teaching Notes, Journal of Business Case Studies March/April 2010, V. 6, N. 2, pp. 1-8
Published Paper in Referred Journal: How Entrepreneurial Firms Prosper while Larger Firms Crumble, International Journal of Business and Management, Vol. 4, No.3 March, 2009.
“Entrepreneurial Firms Prosper While Larger Firms Crumble,” Chapman University Economic and Business Review, December, 2008 Volume 27, Number 1.