Reginald H. Gilyard, M.B.A., Dean, Robert and Caroline Waltos, Jr. Chair in Business and Economics
Glenn M. Pfeiffer, Ph.D., Associate Dean, Warren and Doris Uehlinger Professor of Business
Kenneth Murphy, Ph.D., Assistant Dean
Darryl Stevens, Ph.D., Assistant Dean
Professors: Adibi, Booth, Camera, Campbell, J. Doti, L. Doti, Haight, Iannaccone, Kathuria, Kovenock, Kraft, Machan, Pfeiffer, Porter, Rassenti, Sfeir, Smith, Tuggle, Wihlborg, Wilcox, Wilson;
Associate Professors: Broughton, Browne, Burnham, Dehning, Giannantonio, Hanson, Karniouchina, Murphy, Murray, Nyer, Sheremeta, Shukla, Turk, Virchick, Ybarra;
Assistant Professors: Adams, Adler, Ataman, Corgnet, Coskuner-Balli, DeSantis, Kamal, Higgins, Lawandy, Lindstrom, Munson, Myhr, Nistor, Oteng, Rubin, Shields, Sinha, Sudek, Winn, Yalcin, Yeo.
Bachelor of Science in Accounting
Bachelor of Science in Business Administration
Integrated Five Year Undergraduate/Master of Business Administration Program
Master of Business Administration
Executive Master of Business Administration
International Master of Business Administration
Master of Business Administration in Prague
Master of Science in Economic Systems Design
Joint Master of Business Administration/Master of Fine Arts in Film and Television Producing
Joint Master of Business Administration/Master of Science in Food Science
Joint Juris Doctor/Master of Business Administration
The George L. Argyros School of Business and Economics is dedicated to preparing its graduates for roles as innovators, leaders and value creators in the twenty-first century. The School seeks to accomplish this through academic programs blending the best of business theory with exposure to the best of business practice. As globalization and technological advancement lead to increasing complexity in business affairs, the Argyros School strives to meet the educational needs of the next generation of business leaders.
In addition to offering rigorous degree programs, the Argyros School operates centers that address the driving forces of the market: economic research, entrepreneurship, globalization, and finance. In our centers, faculty from various functional disciplines work together to address interdisciplinary themes in teaching, research, and outreach. The centers provide a means to take the George L. Argyros School of Business and Economics to the business world and to the larger community, and conversely, to bring the outside business world and community to the School.
Centers
A. Gary Anderson Center for Economic Research
The A. Gary Anderson Center for Economic Research (ACER) was established in 1979. The mission of the center is to provide data, facilities and support in order to encourage the faculty and students at Chapman University to engage in economic and business research of high quality, and to disseminate the results of this research to the Southern California communities.
C. Larry Hoag Center for Real Estate and Finance
Established in 2005, the C. Larry Hoag Center for Real Estate and Finance is the Argyros School's newest center. In addition to coordinating the Argyros School's academic programs in real estate and financial services, the center provides real estate expertise to the Orange County community, sponsors symposia and panel discussions, and offers financial information and assistance to students interested in pursuing a career in real estate or finance.
Ralph W. Leatherby Center for Entrepreneurship and Business Ethics
Established in 1996 for students, alumni, and Orange County businesses, the Ralph W. Leatherby Center for Entrepreneurship and Business Ethics provides resources for individuals interested in succeeding with entrepreneurial pursuits. Nationally ranked in entrepreneurship by Entrepreneur magazine and The Princeton Review, the center provides advice on start–up strategies, business and marketing plans, strategies for growing firms as well as guidance in securing angel and venture capital funding. Students are provided opportunities for entrepreneurial internships, business plan contests, consulting team projects and mentorship opportunities.
Walter Schmid Center for International Business
The Walter Schmid Center for International Business was established in 1992. The mission of the center is to provide leadership in internationalizing business education in the Argyros School of Business and Economics, to create and disseminate knowledge through research on the global economy and to provide a resource for Orange County business people to assess and act upon opportunities in the global marketplace.
Admission Requirements
Admission to the Argyros School of Business and Economics is determined separately from admission to the University. Currently enrolled Chapman students wishing to change majors to a Bachelor of Science in Business Administration, Bachelor of Science in Accounting, Bachelor of Arts in Economics, or add a Business or Economics minor, must submit an application to the ASBE Assistant Dean for Undergraduate Programs. The application to change majors or pursue a business administration minor will not be approved until the student has completed ECON 200, ECON 201, MGSC 208, and ACTG 210 with a grade point average of 2.500 or higher. Admission to the minor in Economics requires completion of ECON 200, ECON 201, and MGSC 208 with a grade point average of 2.500 or higher.
All students pursuing a major or minor in the Argyros School of Business and Economics must attain at least a 2.500 grade point average in ECON 200, ECON 201, MGSC 208, and ACTG 210 before enrolling in upper-division courses and maintain at least a 2.000 overall grade point average in the major or minor. Students may elect to repeat any of these courses in an attempt to earn a higher grade. If the course is repeated at Chapman University, only the higher grade will be used to compute the grade point average. However, consistent with University policy, if the course is repeated at another institution, the grade earned at Chapman will continue to be included in the student’s grade point average computation.
All students must receive at least a "C–" grade in each lower–division and upper–division required course and any courses counted towards an emphasis. All courses applied to a major or minor in the Argyros School of Business and Economics must be taken for a letter grade. Courses taken for Pass/No Pass credit in other Chapman colleges or schools cannot be applied to an Argyros School major or minor. Transfer credits for upper-division Argyros School courses are only accepted from AACSB accredited institutions. Transfer courses taken Pass/No Pass will not be accepted for any Argyros School major or minor.
All upper-division Argyros school courses other than MKTG 305, MGMT 365 and all ECON courses will be restricted to Argyros school majors/minors only, with the exception of ASBE courses required for the Bachelor of Arts in Strategic and Corporate Communications, the Bachelor of Science in Computer Information Systems, the Leadership Studies minor, the Game Development Programming minor, and the emphasis in Teaching and Learning in the Community. All prerequisites will be strictly enforced. Non-Argyros School students will not be allowed to enroll in restricted courses unless they receive Assistant Dean, or Associate Dean approval.
Departmental Honors
Graduating students will be designated "Argyros Scholars" if they have at least 54 graded Chapman credits and their ASBE GPA is in the top 10% of all ASBE students graduating in the same commencement.
Course work in the accounting major gives students broad training in the field of business, supplemented by intensive preparation in the field of accounting. Graduates of the program will find professional opportunities in public accounting (CPAs), in industry, in government and in not–for–profit organizations. Students pursuing the BS in Accounting must attain at least a 2.500 grade point average in ECON 200, ECON 201, MGSC 208, and ACTG 210 before enrolling in upper-division courses and must also maintain at least a 2.000 grade point average in the major. In addition, they must receive at least a "C–" in all lower–division core requirements, upper–division core requirements, and ACTG 320, ACTG 330, ACTG 331, and BUS 475. All courses in the major must be taken for a letter grade. Students are required to complete a minimum of 30 credit hours of the requirements at Chapman University.
lower–division core requirements (27 credits)
Pre–Calculus Mathematics |
3 |
|
Principles of Microeconomics |
3 |
|
Principles of Macroeconomics |
3 |
|
Introduction to Business Analytics |
3 |
|
Mathematical Analysis for Business |
3 |
|
Introductory Business Statistics |
3 |
|
Introduction to Financial Accounting |
3 |
|
Introduction to Managerial Accounting |
3 |
|
Legal Environment of Business |
3 |
ethics, writing and communications requirements (3 credits)
Business Ethics |
1 |
|
Business Communication: Writing Skills |
1 |
|
Business Communication: Oral Skills |
1 |
upper–division core requirements (12 credits)
Principles of Marketing |
3 |
|
Principles of Management |
3 |
|
Financial Management |
3 |
|
Production and Operations Management |
3 |
upper–division accounting core requirements (18 credits)
Cost Accounting I |
3 |
|
Intermediate Financial Accounting I |
3 |
|
Intermediate Financial Accounting II |
3 |
|
Accounting Information Systems |
3 |
|
Auditing |
3 |
one of the following
Individual Taxation |
3 |
|
Taxation of Corporations and Other Entities |
3 |
upper–division accounting electives (6 credits)
two of the following
Cost Accounting II |
3 |
|
Advanced Financial Accounting |
3 |
|
Individual Taxation* |
3 |
|
Taxation of Corporations and Other Entities* |
3 |
|
Special Topics in Accounting |
3 |
*May not count as an upper–division accounting elective if used to satisfy upper-division accounting core requirements. |
upper–division capstone requirement (3 credits)
Business Policy: An International Perspective |
3 |
total credits |
|
69 |
Program Learning Outcomes and Educational Effectiveness Evaluation Plans for BS Accounting.
Bachelor of Science in Accounting Suggested 4-year Plan
freshman year
freshman or sophomore year
ECON 200, ECON 201, BUS 215, BUS 216, BUS 217, BUS 218, MGSC 207
sophomore year
junior year
ACTG 320, ACTG 330, ACTG 331, MKTG 304, MGMT 316
junior or senior year
ACTG 450 or ACTG 451, and ACTG 439, ACTG 460, FIN 317, MGSC 346, 6 credits of upper-division accounting electives
senior year
The business administration program combines a liberal arts education with strong professional training in business. The course of study equips students to solve business problems through the application of the basic tools in accounting, economics, finance, management, marketing, and quantitative methods. Students learn to communicate in an understandable and effective manner both orally and in writing. Graduates also develop an awareness of the operation of the institutions of the American economy and how these institutions compare and interact with those of other countries. Additionally, students gain an understanding of the contemporary ethical issues confronting the business sector. They are also exposed to the latest technologies being used by businesses. Students have the option to choose one or more emphases in business economics, entrepreneurship, finance, management, marketing, international business, and real estate. Students pursuing the Bachelor of Science in Business Administration must attain at least a 2.500 grade point average in ECON 200, ECON 201, MGSC 208, and ACTG 210 before enrolling in upper-division courses and must also maintain at least a 2.000 grade point average in the major. In addition, they must receive at least a "C–" in each lower–division and upper–division core course, courses counted towards an emphasis, and BUS 475, the capstone course. All courses in the major must be taken for a letter grade. Students must complete a minimum of 27 credit hours of the requirements at Chapman University.
lower–division core requirements (27 credits)
Pre–Calculus Mathematics |
3 |
|
Principles of Microeconomics |
3 |
|
Principles of Macroeconomics |
3 |
|
Introduction to Business Analytics |
3 |
|
Mathematical Analysis for Business |
3 |
|
Introductory Business Statistics |
3 |
|
Introduction to Financial Accounting |
3 |
|
Introduction to Managerial Accounting |
3 |
|
Legal Environment of Business |
3 |
ethics, writing and communications requirements (3 credits)
Business Ethics |
1 |
|
Business Communication: Writing Skills |
1 |
|
Business Communication: Oral Skills |
1 |
upper–division core requirements (15 credits)
Principles of Marketing |
3 |
|
Principles of Management |
3 |
|
Financial Management |
3 |
|
Production and Operations Management |
3 |
one of the following:
Introduction to Information Systems |
3 |
|
Accounting Information Systems |
3 |
upper–division electives (15 credits)
Fifteen credits of upper–division courses chosen from the following areas: accounting, business, economics, finance, management, management science, marketing, and real estate. Courses taken toward an emphasis may be used toward the required elective credits. Internship and independent study credits do not count toward upper–division elective credits. |
international learning experience
Students must complete one international learning experience such as an international travel course (minimum 3 credits), international internship (minimum 3 credits), one semester study abroad, or other activity approved by the ASBE Assistant, or Associate Dean. If a student is unable to complete an international experience they may satisfy the international component by taking one upper–division internationally focused course from among the following as one of their upper-division electives*: |
International Marketing |
3 |
|
International Financial Management |
3 |
|
International Economics |
3 |
|
Economic Development |
3 |
|
International Business Management |
3 |
|
Business Across Cultures |
3 |
|
Special Topics in International Business |
3 |
*Students with an emphasis in international business may not substitute an internationally focused course for the international learning experience. |
upper-division capstone requirement (3 credits)
Business Policy: An International Perspective |
3 |
total credits |
|
63-66 |
Program Learning Outcomes and Educational Effectiveness Evaluation Plans for BS Business Administration.
emphases
Students may pursue one or more emphases in the business administration major. Each emphasis is satisfied by taking fifteen credits from among the upper–division electives listed under the emphases below. Only one course may be counted for more than one emphasis. The emphasis area is noted on the transcript. Internship and individual study credits do not count toward an emphasis. |
emphasis in business economics
requirements (6 credits)
Intermediate Microeconomic Theory |
3 |
|
Intermediate Macroeconomic Theory |
3 |
three of the following (9 credits)
The Financial System |
3 |
|
United States Economic and Entrepreneurial History |
3 |
|
Economics of Religion |
3 |
|
Experimental Course |
3 |
|
Economics of Race and Culture in America |
3 |
|
European Economic History |
3 |
|
International Economics |
3 |
|
Foundations of Economic Exchange |
3 |
|
Economics of Non-Market Behavior |
3 |
|
Economic Development |
3 |
|
Managerial Economics |
3 |
|
Econometrics |
3 |
|
Introduction to Mathematical Economics |
3 |
|
Behavioral Game Theory |
3 |
|
Game Theory |
3 |
|
Environmental and Natural Resources Economics |
3 |
|
Experimental Economics I |
3 |
|
Economic System Design I: Principles and Experiments |
3 |
|
Special Topics in Economics |
3 |
emphasis in entrepreneurship
requirements (6 credits)
Financing Entrepreneurial Enterprises |
3 |
|
Management of Entrepreneurial Enterprises |
3 |
three of the following (9 credits)
United States Economic and Entrepreneurial History |
3 |
|
Launching a New Venture - Real World Entrepreneurial Experience |
3 |
|
Incubator - Launching a Venture |
3 |
|
Internet Marketing |
3 |
|
Marketing Research |
3 |
|
New Product Development |
3 |
|
Seminar in Business Consulting |
3 |
|
Special Topics in Entrepreneurship |
3 |
*Students may count either MGMT 369, or MGMT 379 (but not both) toward the entrepreneurship emphasis.
emphasis in finance
requirements (6 credits)
Intermediate Financial Management |
3 |
|
Investments |
3 |
three of the following (9 credits)
The Financial System |
3 |
|
Financial Reporting and Statement Analysis |
3 |
|
A Walk Down Wall Street |
3 |
|
International Financial Management |
3 |
|
Real Estate Finance |
3 |
|
Portfolio Management and Analysis |
3 |
|
Financing Entrepreneurial Enterprises |
3 |
|
Fixed Income and Derivative Securities |
3 |
|
Special Topics in Finance |
3 |
emphasis in international business
requirements (12 credits)
International Marketing |
3 |
|
International Financial Management |
3 |
|
International Economics |
3 |
|
International Business Management |
3 |
one of the following (3 credits)
Economic Development |
3 |
|
Business Across Cultures |
3 |
|
International Business Travel Course |
3 |
|
Special Topics in International Business |
3 |
|
any 300 level foreign language course |
3 |
|
Note: International Business emphasis students must complete one international travel course (minimum 3 credits) or one semester study abroad. Students who elect to apply a 300 level foreign language course to the International Business emphasis must complete an additional business elective to satisfy the 15 credit elective requirement. |
emphasis in management
five of the following (15 credits)
Human Resources Management |
3 |
|
Management of Entrepreneurial Enterprises |
3 |
|
Managing Projects in a Rapidly Changing Environment |
3 |
|
International Business Management |
3 |
|
Human Behavior in Organizations |
3 |
|
Seminar in Business Consulting |
3 |
|
Special Topics in Entrepreneurship |
3 |
|
Special Topics in Management |
3 |
emphasis in marketing
five of the following (15 credits)
Advertising and Promotion Strategy |
3 |
|
Internet Marketing |
3 |
|
International Marketing |
3 |
|
Marketing Research |
3 |
|
New Product Development |
3 |
|
Consumer Behavior |
3 |
|
Sales Management |
3 |
|
Marketing Strategy |
3 |
|
Services Marketing |
3 |
|
Business Across Cultures |
3 |
|
Special Topics in Marketing |
3 |
emphasis in real estate
requirements (9 credits)
Principles of Real Estate |
3 |
|
Real Estate Finance |
3 |
|
Real Estate Law |
3 |
two of the following (6 credits)
Environmental Geology |
3 |
|
Financial Reporting and Statement Analysis |
3 |
|
Investments |
3 |
|
Financing Entrepreneurial Enterprises |
3 |
|
Real Estate Development |
3 |
|
Special Topics in Real Estate |
3 |
Bachelor of Science in Business Administration Suggested 4-year Plan
freshman year
freshman or sophomore year
ECON 200, ECON 201, MGSC 207, BUS 215, BUS 216, BUS 217, BUS 218
sophomore year
junior year
junior or senior year
FIN 317, MGSC 346, 15 credits of upper-division electives
senior year
Students pursuing a Bachelor of Science degree with dual majors in accounting and business administration are required to complete the requirements of both majors including a minimum of 18 credits that are unique to each major. To accomplish this, students must complete the requirements of the bachelor of science in accounting degree (69 credits), plus six upper-division business electives (18 credits), and satisfy the international learning experience requirement of the business administration major. Students may use these elective courses to pursue an emphasis in the business administration major, and one of the six elective courses may be used to satisfy the international learning experience. Accounting elective courses may count as upper-division business electives as long as the accounting course is not also used to satisfy the requirements of the bachelor of science in accounting degree.
The BA in economics produces students who have a thorough understanding of the tools of microeconomic and macroeconomic analysis and the ability to apply these tools appropriately to real world situations. Students learn to communicate in a clear and rigorous style. They will gain a thorough understanding of the operations of the institutions of the American economy and knowledge of how institutions in other economies function. Students pursuing the BA in economics must attain at least a 2.500 grade point average in ECON 200, ECON 201, MGSC 208, and ACTG 210 before enrolling in upper-division courses and must also maintain at least a 2.000 grade point average in the major. In addition, students must receive at least a "C-" grade in each of the nine required courses in the economics core. All courses in the major must be taken for a letter grade.
Students are required to complete a minimum of 21 credit hours of the requirements at Chapman University. Students planning to pursue graduate studies in economics are strongly advised to take ECON 452, and additional mathematics courses under the guidance of their advisor.
Recent economics majors have interned in the U.S. Supreme Court, Heritage Foundation, Council of Economic Advisors, and the U.S. Commerce Department. Students have the opportunity to work in the A. Gary Anderson Center for Economic Research and to apply for financial support to attend seminars on environmental economics in Montana. The BA in economics is designed to permit students the flexibility to earn another major or to take additional course work in business. Most economics majors find careers in business or pursue graduate degrees.
core requirements (25 credits)
Pre–Calculus Mathematics |
3 |
|
Principles of Microeconomics |
3 |
|
Principles of Macroeconomics |
3 |
|
Mathematical Analysis for Business |
3 |
|
Introductory Business Statistics |
3 |
|
Introduction to Financial Accounting |
3 |
|
Business Ethics |
1 |
|
Intermediate Microeconomic Theory, or |
|
|
Intermediate Microeconomic Theory (travel course) |
3 |
|
Intermediate Macroeconomic Theory |
3 |
electives (18 credits)
six of the following
The Financial System |
3 |
|
Advanced Experimental Design and Statistics |
3 |
|
United States Economic and Entrepreneurial History |
3 |
|
Economics of Religion |
3 |
|
Experimental Course |
3 |
|
Economics of Race and Culture in America |
3 |
|
European Economic History |
3 |
|
International Financial Management |
3 |
|
International Economics |
3 |
|
Foundations of Economic Exchange |
3 |
|
Economics of Non-Market Behavior |
3 |
|
Economic Development |
3 |
|
Managerial Economics |
3 |
|
Econometrics |
3 |
|
Introduction to Mathematical Economics |
3 |
|
Behavioral Game Theory |
3 |
|
Game Theory |
3 |
|
Environmental and Natural Resources Economics |
3 |
|
Experimental Economics I |
3 |
|
Economic Systems Design I: Principles and Experiments |
3 |
|
Special Topics in Economics |
3 |
|
Individual Study |
1-6 |
total credits |
|
43 |
Program Learning Outcomes and Educational Effectiveness Evaluation Plans for BA Economics.
Students can earn a minor in either business administration or economics.
Students pursuing a minor in business administration must attain at least a 2.500 grade point average in ECON 200, ECON 201, MGSC 208, and ACTG 210 before enrolling in upper-division courses and must also maintain at least a 2.000 overall grade point average in the minor.
requirements (30 credits)
Principles of Microeconomics |
3 |
|
Principles of Macroeconomics |
3 |
|
Mathematical Analysis for Business |
3 |
|
Introductory Business Statistics |
3 |
|
Introduction to Financial Accounting |
3 |
|
Introduction to Managerial Accounting |
3 |
|
Legal Environment of Business |
3 |
|
Fundamentals of Marketing for Non-Majors |
3 |
|
Principles of Management |
3 |
|
Financial Management |
3 |
total credits |
|
30 |
Students pursuing a minor in economics must attain at least a 2.500 grade point average in ECON 200, ECON 201, and MGSC 208 before enrolling in upper-division courses and must also maintain at least a 2.000 overall grade point average in the minor. All courses in either minor must be taken for a letter grade. In addition, students are required to complete a minimum of 50 percent of the requirements for the minor at Chapman University. A minimum of 9 credits must be upper-division.
requirements (21 credits)
Principles of Microeconomics |
3 |
|
Principles of Macroeconomics |
3 |
|
Mathematical Analysis for Business |
3 |
|
Intermediate Microeconomic Theory, or |
|
|
Intermediate Microeconomic Theory (travel course) |
3 |
|
Intermediate Macroeconomic Theory |
3 |
|
|
two upper–division electives in economics |
6 |
total credits |
|
21 |
Master of Business Administration
The George L. Argyros School of Business and Economics’ MBA programs prepare students to assume leadership roles in a dynamic market economy. Grounded in economic reasoning with an understanding of markets, successful graduates will gain the knowledge and skills necessary to identify and evaluate opportunities throughout the world and mobilize the resources to exploit them.
The Argyros School offers a Full-Time MBA program and a Flexible MBA program for early to mid-level career professionals, and an Executive MBA program for individuals with significant professional experience. Students completing any of these programs will develop an understanding of all functional areas of business, an ability to communicate persuasively, a capacity for effective economic analysis, and a global perspective.
An Integrated Five-Year Undergraduate/MBA program is also offered, along with a joint JD/MBA in conjunction with the Chapman Law School, a joint MBA/MFA in Film and Television Producing, in conjunction with the Dodge College of Film and Media Arts, and a joint Flex MBA/Master of Food Science with the Schmid College of Science and Technology.
Full-Time MBA
Courses in the Full-Time MBA program generally follow a regular semester schedule, with classes meeting during the day. Accelerated interterm and summer courses are also offered. The Full-Time MBA program requires completion of 50 credit hours of graduate course work.
Flexible MBA
Courses in the Flex MBA program generally meet once a week, for 3 hours, generally in the evening, for 15 weeks. Accelerated interterm and summer courses are also offered. Students may take courses at the rate they choose, offering maximum flexibility in completing their course of study. The Flex MBA program requires completion of 50 credit hours of graduate course work.
Executive MBA
The Executive MBA program is ideal for individuals with significant professional experience. Classes for this 21–month lockstep program generally meet Thursday nights from 7 p.m. to 10 p.m. and Saturday mornings from 9 a.m. to 12 p.m. Special features include residential courses in San Diego County, Washington D.C., and one international location.
Integrated Five-Year Undergraduate/MBA Program
Chapman undergraduates in the integrated program begin taking MBA course work in the second semester of their senior year and can complete all requirements for the MBA within one year of completion of the bachelor's degree. All undergraduate majors are invited to apply in the spring of their junior year. Students take most course work together with the other MBA students who have entered the program at the same time. There is a significant focus on career preparation with hands-on assistance provided by the MBA Career Center.
JD/MBA Program
In conjunction with the Chapman University School of Law, the Argyros School of Business and Economics offers a joint program leading to both the JD and MBA degrees. Offered to full-time students, the program requires four years of study and acceptance to both the Chapman University School of Law and the Argyros School of Business and Economics. The JD/MBA program gives students the opportunity to obtain two highly marketable professional degrees.
MBA/MFA in Film and Television Producing Program
In conjunction with the Lawrence and Kristina Dodge College of Film and Media Arts, the Argyros School of Business and Economics offers a joint program leading to both an MBA degree and an MFA in Film and Television Producing degree. Offered to full-time students, the program requires three years of study and acceptance to both the Argyros School of Business and Economics and the Dodge College of Film and Media Arts. The MBA/MFA in Film and Television Producing gives students the opportunity to obtain two highly marketable professional degrees designed for individuals seeking a management or executive level position at a production company, talent agency, studio, or television network.
Flex MBA/Master of Science in Food Science
In conjunction with Chapman University’s Schmid College of Science and Technology, the Argyros School of Business and Economics offers a joint program leading to both the MBA and MS in food science degrees. Offered to full-time and part-time students, the program requires acceptance into the Flex MBA program at the Argyros School of Business and Economics and the MS in food science program in the Schmid College of Science and Technology.
For further information regarding the Full-Time MBA, the Flex-MBA, the Executive MBA, the Integrated Five-Year Undergraduate/MBA, the JD/MBA, the MBA/MFA in Film and Television Producing, or the Flex-MBA/Master of Science in Food Science, please contact the graduate offices of the Argyros School of Business and Economics at 877/CHAP-MBA (877/242-7622).
Master of Science in Economic Systems Design
Economic systems design is the scientific study of the design, development, testing and implementation of economic institutions and an understanding of how they operate. An MS in economic systems design (MSESD) degree prepares students to undertake the scientific process of understanding and developing systems of exchange and their incentives. The MSESD will be delivered as a 5-year integrated undergraduate/MSESD degree.
Prerequisites, MATH 104, ECON 200, MGSC 208, or equivalent. An introduction to the financial accounting process, the concepts of asset/liability valuation and income measurement, and the preparation and interpretation of financial statements. (Offered every semester.) 3 credits.
Prerequisite, ACTG 210. An introduction to the use of accounting information in the planning, control and decision–making functions of management. (Offered every semester.) 3 credits.
For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 3 credits.
Prerequisite, ACTG 211. Analysis of accounting and tax information for business decisions. Financial statements analysis. Pro forma financial statements. Cash flow analysis. Credit evaluation. Additional financial and tax reporting issues including reporting in multinational environments. (Offered every year.) 3 credits.
Prerequisite, ACTG 211. Theory of cost accounting and cost control for manufacturing and service type entities. Topics include job order and process costing, accounting for by–products and joint costs and development of a master budget. (Offered fall semester.) 3 credits.
Prerequisite, ACTG 320. Theory of cost accounting and cost control relating to materials, labor, and overhead; variance analysis; management utilization of cost information in overall evaluation of business performance. Activity–based accounting, break–even and variable costing techniques, and accounting for non–routine business decisions. (Offered spring semester.) 3 credits.
Prerequisite, ACTG 210. A comprehensive examination of financial accounting and reporting. Topics include the conceptual framework, financial accounting systems, preparation and presentation of financial statements, revenue recognition, cash and receivables, inventory, plant assets and intangibles. (Offered fall semester.) 3 credits.
Prerequisites, ACTG 211, 330. A continuation of ACTG 330. Topics include bonds and other long-term liabilities; leases, pensions and other post-retirement benefits; deferred income taxes; stockholders' equity; earnings per share; investments in securities of other companies, and a review of the cash flow statement. (Offered spring semester.) 3 credits.
Prerequisite, ACTG 330, or consent of instructor. Accounting information systems and the use of information technology for decision making, including controlling risks within business processes. Emphasis on sources and types of information and the use of analytical tools in solving accounting management problems. (Offered interterm or spring semester.) 3 credits.
Prerequisite, ACTG 331. Advanced topics in financial accounting and reporting, including business combinations and consolidated financial statements, reporting by multinational companies, segment reporting, bankruptcy and reorganization, and government and not–for–profit accounting. (Offered fall semester.) 3 credits.
Prerequisite, ACTG 211. Federal income tax related primarily to individuals. Included are concepts of income, deductions, credits, and capital gains and losses. (Offered fall semester.) 3 credits.
Prerequisite, ACTG 211. Federal income tax law related to partnerships, corporations, Subchapter S corporations, and an overview of federal estate and gift taxes. (Offered spring semester.) 3 credits.
Prerequisite, ACTG 330. Auditing theory issues examined are the purpose of auditing, ethics, legal liability, the auditor’s opinion, and alternative forms of reporting. The audit practice issues covered include: evidential matter, audit planning and documentation, review of internal control, use of statistical methods, and auditing in the computer environment. (Offered fall semester.) 3 credits.
In–depth study of a specific area; content of course determined by student interest and instructor. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–3 credits.
Not required for business or accounting majors. An overview of the American business environment. Topics include forms of organizational structure, techniques of decision–making and control, managing and motivating people, marketing, production, accounting and funds management, globalization, technology and e–commerce. (Offered every semester.) 3 credits.
Prerequisites, ECON 200, MGSC 208. Introduction to the legal environment as it relates to agencies, partnerships, and corporations. Emphasis on contract law. Brief review of torts and crimes in the context of various business entities. (Offered every semester.) 3 credits.
Prerequisite, satisfaction of the written inquiry requirement in the general education program. Ethics and its scope in the context of business. The course briefly covers the presuppositions of ethics and how ethics and economics are compatible, the structure of ethics, its various branches, and some of the main ethical theories. (Offered every semester.) 1 credit.
Prerequisite, satisfaction of the written inquiry requirement in the general education program. Business and management applications of the principles of written communication. (Offered every semester.) 1 credit.
Business and management applications of the principles of oral communication. (Offered every semester.) 1 credit.
This course is designed to provide additional opportunities to explore experimental areas and subjects of special interest. Repeatable if course topic is different. (Offered as needed.) 3 credits.
Offers students an opportunity to earn credit and learn professional skills "on the job." A minimum of 40 hours of work for each credit is required. P/NP. May be repeated for credit. (Offered every semester.) ½–6 credits in one position.
For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–6 credits.
This course is designed to provide additional opportunities to explore experimental areas and subjects of special interest. Repeatable if course topic is different. (Offered as needed.) 3 credits.
Prerequisites, senior standing, completion of lower and upper–division core requirements. This course examines the relationships between policy–making, strategy, tactics, and organizational control. Policy formulation and execution are of primary importance. Issues surrounding corporate ethics and social responsibility are investigated. (Offered every semester.) 3 credits.
Prerequisites, ECON 200, 201. Students will evaluate how differences in national, corporate, and professional culture can best be orchestrated to maximize firm value. The course will also address the applicability of “Western” management techniques across cultures. The class will feature a series of classroom lectures and on-line assignments. There is a required 10 day international travel component to visit local and foreign invested businesses in one country located in the Pacific Rim or in South America. (Offered summer.) 3 credits.
Prerequisites, completion of lower–division core requirements, junior or senior standing, up–to–date résumé. Internships provide for integration of a student’s academic and/or career interests with productive work experiences. P/NP. (Offered every semester.) ½–6 credits in one position.
Prerequisites, TBD. International business travel course; content of course changes every semester. May be repeated once. Fee: TBD. (Offered as needed.) 3 credits.
In-depth study of an international business topic; content of course changes every semester. May be repeated for credit. (Offered as needed). 3 credits.
In–depth study of a specific area; content changes each semester. May be repeated for credit. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–3 credits.
Prerequisite, MATH 104. Decision–making with scarce resources, supply and demand concepts, pricing in competitive and non–competitive markets, capital theory, resource pricing, public choice, environmental economics, international trade, and comparative economic systems. (Offered every semester.) 3 credits.
Prerequisite, MATH 104. Theory of national income equilibrium and fluctuations, money and banking, monetary and fiscal policy, international trade, and foreign exchange rates. (Offered every semester.) 3 credits.
For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–6 credits.
Prerequisite, MGSC 209, or MATH 203, or equivalent. Advanced statistics as employed in the construction and optimization of experimental designs and subsequent analysis of data. One and two-way ANOVA in detail from a linear modeling and least squares perspective (to match basic econometrics), contrasts, orthogonal contrasts, and power planning. (Offered fall semester.) 3 credits.
(Same as HIST 314.) Prerequisite, general knowledge of American history, normally satisfied by American high school courses or a college survey course. The course examines the changing roles of entrepreneurs, business, the financial structure, and government's role in the economy in the United States from colonial times to the present, with an emphasis on the 20th century. The entrepreneur's own ethics, lifestyle, and background will be examined. (Offered spring semester.) 3 credits.
Prerequisites, MGSC 209, and ECON 350, or 350A. This course employs economic theory and social-scientific methods to study religious beliefs, behavior, and institutions. By combining economic concepts and real-world data, this course will address a wide range of questions concerning the content, causes, and consequences of religion. To a lesser extent, the course will also study the social, political, and economic correlates of religion. (Note that the economic study of religion is a social-scientific enterprise. It does not seek to evaluate the truth of religious claims, nor does it promote one religion over another.) (Offered spring semester.) 3 credits.
This course is designed to provide additional opportunities to explore experimental areas and subjects of special interest. Repeatable if course topic is different. (Offered as needed.) 3 credits.
Prerequisites, ECON 200, 201, MGSC 208. An intermediate course in microeconomics theory. Theory of demand derived from indifference curves and revealed preference. Supply analysis derived from cost and production functions. Product and resource pricing for both price-seeking and price–taking firms. Other topics covered include externality theory, game theory, and public choice. (Offered spring semester.) 3 credits.
Prerequisites, ECON 200, 201, MGSC 208. An intermediate course in microeconomics theory. Theory of demand derived from indifference curves and revealed preference. Supply analysis derived from cost and production functions. Product and resource pricing for both price-seeking and price-taking firms. Other topics covered include externality theory, game theory, and public choice. This course is a travel course. Fee: TBD. (Offered as needed.) 3 credits.
Prerequisites, ECON 200, 201, MGSC 208. Aggregate supply and demand curves, IS–LM and algebraic models are used to analyze classical, Keynesian, and modern theories of the economy, and the national and international implications of policy decisions. (Offered fall semester.) 3 credits.
Prerequisite, ECON 200. This course applies microeconomic theory to issues relating to race and culture in America. Students will learn the causes of inequalities in the distribution of income and wealth. The impact of migration, conquest, and culture upon economic status will be a major topic. The evolution of public economic policy toward various racial, ethnic, and other groups will be carefully examined. (Offered spring semester.) 3 credits.
(Same as HIST 364.) Prerequisites, ECON 200, 201. This course analyzes the evolution of European economic institutions and the development of industry, commerce, and finance from the fall of the Roman Empire to the Industrial Revolution. It traces the historical path which culminated in European economic hegemony. (Offered as needed.) 3 credits.
Prerequisites, ECON 200, 201. International trade policy, including effects of tariffs, quotas, subsidies, exchange control, and other trade restrictions upon a nation’s economy. Analysis of balance of payments. Causes and methods of correction of disequilibrium in the balance of payments. (Offered fall semester.) 3 credits.
(Same as HON 357.) Classical and neoclassical theory of economic exchange. Philosophical critiques and commendations of market exchange. Human nature as self-regarding in market exchange and other-regarding in social exchange. Property rights systems in economic exchange. (Offered as needed.) 3 credits.
Prerequisite, ECON 350, 350A, or equivalent. Applications of economic theory and methods to "non-market” topics, including crime, discrimination, addiction, marriage, fertility, family life, education, religion, sports, and philanthropy. Special emphasis on the path-breaking work of Gary Becker. (Offered every year.) 3 credits.
Prerequisites, ECON 200, 201. Theories of economic growth, interaction of culture and development, and obstacles to development. Geography and its relation to development. Problems of capital formation and technological transfers. Public and private sources of investment. Policies and programs to accelerate growth in underdeveloped areas. (Offered fall semester.) 3 credits.
Prerequisites, ACTG 210, ECON 200, 201, MGSC 209. Use an application of economic theory and statistics in the decision-making process. Cases and lectures. (Offered as needed.) 3 credits.
Prerequisites, MATH 104, ECON 200, 201, MGSC 208, 209, and business administration, or economics major, or computational science, or economics, or mathematics minor. Mathematical and statistical tools to measure economic phenomena. This will involve mathematical formulation of economic theories and statistical inference relating economic theory to empirical analysis. (Offered spring semester.) 3 credits.
Prerequisites, ECON 350, and MGSC 208, or MATH 110, or equivalent. Fundamental methods of mathematical economics and microeconomic theory – including partial derivatives, constrained optimization, consumer choice, duality theory, intertemporal optimization, and risk. (Offered every year.) 3 credits.
Prerequisite, MATH 110, or MGSC 208. Behavioral game theory studies decision-making in situations where payoffs to individuals depend on the behavior of other individuals. It typically involves the analysis of conflict, cooperation, and communication. (Offered as needed.) 3 credits.
(Same as MATH 464.) Prerequisite, MATH 210. This course presents an introduction to Game Theory, which examines environments in which the payoffs from an individual's actions depend upon the actions of others. The course objective is to provide a formal mathematical framework to help students make better strategic choices in these environments. (Offered every year.) 3 credits.
Prerequisites, ECON 200, 201. Theories of environmental and natural resource economics will be examined both for allocative efficiency and for impacts on growth. The theory of public choice and the theory of market failure will be studied. Theory will be applied to renewable and nonrenewable resources and to pollution of air, water, and land. (Offered spring semester, alternate years.) 3 credits.
Prerequisites, ECON 350, MATH 110, and MATH 203, or MGSC 209, or consent of instructor. This course is designed to engage students as participants in a variety of laboratory market situations, to evaluate outcomes of the laboratory markets relative to theoretical benchmarks for market performance, and to consider the implications of market performance on society. (Offered every year.) 3 credits.
(Same as MATH 481.) Prerequisite, MATH 210, or consent of instructor. This course will introduce students to the analytical and engineering principles used in developing exchange systems. Students will be required to become familiar with the literature on applied mechanism design and understand the behavioral aspects of auction systems, matching, assignment, and transportation problems. In addition, students will be introduced to methods for testbedding systems using experimental economics. (Offered every year.) 3 credits.
Students required to pre-read papers presented by various speakers, attend their seminars, ask intelligent questions, and summarize the content and importance of the seminar. P/NP. May be repeated for credit. (Offered every semester.) 2 credits.
Prerequisites, ECON 200, 201. In–depth study of a specific area; content of course changes every semester. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum 6 credits. (Offered every semester.) 1–3 credits.
Prerequisite, quantitative inquiry course. This course addresses the major personal financial planning issues that individuals and households face. Topics include establishing savings goals, using banking, credit, and other financial services, tax and estate planning, making good investment decisions, and comparing insurance products. (Offered every semester.) 3 credits.
Prerequisite, consent of instructor. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. May be repeated for credit. (Offered every semester.) 3–6 credits.
Prerequisites, ECON 200, 201. Financial intermediation and institutions, central banking, financial markets, and monetary economics. The impact of fiscal and monetary policy on interest rates. Provides a background for understanding financial structure and capital markets for business majors. (Offered every semester.) 3 credits.
Prerequisites, ACTG 211, ECON 200, 201, MGSC 209. Principles governing the financial management of corporations with emphasis on the role of the financial manager, current asset management, financial structure, analysis of financial statements, evaluation of short–term and long–term funding sources, cost of capital and capital budgeting, evaluation of dividend policy, and financial forecasting. (Offered every semester.) 3 credits.
Prerequisite, FIN 317. Financial ratio analysis; break-even analysis; management of cash, marketable securities, inventory, and accounts receivable; portfolio theory; dividend policy; mergers and acquisitions; capital budgeting, and international finance. (Offered every year.) 3 credits.
Prerequisites, FIN 317, consent of instructor. An examination of the practical operation of financial markets and the functions of the major players within the markets. The class will visit New York City for one week and tour the New York Stock Exchange, the New York Mercantile Exchange, and the Federal Reserve Bank of New York. Interviews will be scheduled with a variety of firms including investment banks, money managers, mutual fund companies, and financial information providers. Fee: TBD. (Offered as needed.) 3 credits.
Prerequisite, FIN 317. Application of principles of international financial management. Topics include foreign exchange markets, risk management, problems unique to international operations, international sources and uses of funds, long–term assets and liability management, capital budgeting, and corporate financial strategy in an international context. (Offered spring semester.) 3 credits.
Prerequisite, FIN 317. Investment principles and practices with emphasis on the individual investor. The evaluation, selection, and management of securities; investment principles; trading methods and valuation; different types of investments and savings; portfolio theory; sources of investment information, and interpretation of financial statements. (Offered fall semester.) 3 credits.
Prerequisite, FIN 421. The course will focus on the application of financial theory to the issues and problems of security analysis and portfolio management. Topics will include the selection of equity securities and portfolios to meet investment objectives and the measurement of portfolio performance. The course will build upon the analytical skills developed in FIN 421. Students in this course oversee the student managed investment fund. (Offered fall semester.) 3 credits.
Prerequisite, FIN 317. In–depth examination of financial issues of particular importance to entrepreneurs. Topics include estimating capital requirements and risk, identifying and evaluating sources of capital, and liquidity events. Issues associated with structuring partnership arrangements and other alliances will also be discussed. (Offered fall semester.) 3 credits.
Prerequisite, FIN 421. This course focuses on pricing, risk management and institutional issues in the fixed income and derivative markets. Topics include bond sectors, yield spreads, swaps, arbitrage-free valuation, forward rate and term structure theories, futures pricing, option payoffs and strategies, option pricing models, option sensitivities and hedging. (Offered spring semester.) 3 credits.
Prerequisite, FIN 317. In-depth study of a specific area, content of course changes every semester. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–3 credits.
Prerequisite, consent of instructor. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. May be repeated for credit. (Offered every semester.) 3–6 credits.
Prerequisites, ECON 200, 201, MGSC 208, ACTG 210, junior standing. Contemporary issues in management designed to improve managerial skills. Focuses on the three primary tasks of managers: managing strategy, managing structure, and managing behavior. Develops skills in strategic planning, organization design, motivation, leadership, decision-making, and implementing change. (Offered every semester.) 3 credits.
Prerequisite, MGMT 316. This course examines the management of human resources in organizational settings. A systems model of human resources management is used as a framework for understanding the competitive advantages of strategically managing an organization’s human resources. The goals of the course are to teach students to successfully design, implement, and evaluate human resource programs including planning, performance management, recruitment, selection, training, development, and compensation. Students examine the influence of internal organizational variables and external environmental variables on the ways that organizations manage their human resources to successfully compete in today’s market. (Offered spring semester.) 3 credits.
This course will present the student with the major themes of entrepreneurship – opportunity recognition, feasibility analysis, resource gathering, launching an organization, and managing growth. Students will run their own simulated manufacturing, technology, media, or other service-sector company, or not-for-profit organization. (Offered every semester.) 3 credits.
Prerequisites, MGMT 365, or 437, or current enrollment, and consent of instructor. A strong interest/passion for learning how to launch a new startup venture is strongly recommended. Admission to the class will be granted based on the successful completion of an application and subsequent interview. This course is open to non-majors. (Offered as needed.) 3 credits.
Prerequisite, consent of instructor. This course is designed to aid entrepreneurial students in the development of their business ideas and entities. Students will identify the correct business model for their enterprise and develop a business strategy accordingly. In addition to weekly classes, students will have the opportunity to work with mentors and functional specialists from the local business community. A strong interest/passion for learning how to launch a new startup venture is strongly recommended. (Offered as needed.) 3 credits.
Prerequisites, MGMT 316, MKTG 304, FIN 317. This seminar introduces students to the basic activities required to successfully manage an entrepreneurial enterprise. Topics include generating entrepreneurial ideas, assessing the potential of new ventures, developing business plans, attracting capital, and taking a business public. Legal issues associated with new ventures will be discussed. (Offered every semester.) 3 credits.
Prerequisites, MGSC 209, MGMT 316. In today’s turbulent environment, traditional management techniques, which are well-suited for routine tasks, fall short in managing tasks related to and resulting from such rapid changes. When the tasks do not fit into the mold of business-as-usual, it becomes difficult to fix the responsibility and authority for the achievement of organizational goals. Organizing such tasks into projects affords managers with the ability to meet timelines, budget, performance goals, and expectations of many dissimilar stakeholders. Projects are specific, unique, time-bound, and aimed at meeting a specific goal. This course will equip students with tools and techniques to effectively manage projects in a rapidly changing environment. (Offered as needed.) 3 credits.
Prerequisites, ECON 200, 201, MKTG 304, MGMT 316. A course of study designed to examine the role of business firms in the international business environment. The thrust of the course is to study the environmental relationships, cultural and political impacts, and the effects on the community of nations as the international business community grows and spreads. Specific management problems that are inherent in multinational activities are of prime importance. (Offered spring semester.) 3 credits.
Prerequisite, MGMT 316. The purpose of this course is to familiarize students with the use of basic theories of individual, group, and macro–organizational behavior in addressing managerial and enterprise challenges. Case studies and experiential exercises are used to allow students to apply theory to practice. (Offered fall semester.) 3 credits.
Prerequisite, MGMT 316. This course reviews entrepreneurship principles and concepts of the consulting process. Students participate as a consultant on a student team assigned to work on a real–world problem faced by a business organization. (Offered every semester.) 3 credits.
In-depth study of an entrepreneurship topic, content of course changes every semester. May be repeated once. (Offered as needed.) 3 credits.
In–depth study of a specific area, content of course changes every semester. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–3 credits.
Prerequisite, MATH 104. Corequisite, MGSC 208. This course focuses on building models and describing data in spreadsheets to solve business problems. Basic financial models, probabilistic models, linear models and constrained linear optimization and risk analysis are covered in parallel with relevant mathematical theory. Emphasis is placed on theory, application of theory using spreadsheet technology and on managerial interpretation of results. (Offered every semester.) 3 credits.
Prerequisite, MATH 104, or equivalent. Principles of linear algebra and differential calculus applied to business and economic problems, particularly single variable optimization models. Topics include systems of equations, matrix algebra, concept of limits, differentials, and optimization. (Offered every semester.) 3 credits.
Prerequisites, ECON 200, MGSC 208. Emphasis on the use of statistics as an aid in reaching business decisions. Central tendency and dispersion, probability theory; discrete and normal distributions, sampling theory, sampling distributions, and statistical inference in business-related problems. Testing hypotheses in large and small samples. Correlation and regression analyses. (Offered every semester.) 3 credits.
Prerequisite, consent of instructor. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. May be repeated for credit. (Offered every semester.) 1–6 credits.
Prerequisites, ACTG 211, MGSC 209. Builds a basic understanding of the value and uses of information systems for business operations, management decision making, and strategic advantage. (Offered every semester.) 3 credits.
Prerequisites, MGSC 209, MGMT 316. Study of the production/operations management function. Topics include operations strategy, forecasting, inventory control, scheduling, queuing theory, project management, facilities layout, and quality assurance. The focus of this class will be on problem solving. Computer software will be used extensively. (Offered every semester.) 3 credits.
Prerequisites, MATH 203, or MGSC 209, or equivalent, and economic systems design major. Advanced statistics as employed in the construction and optimization of experimental designs and subsequent analysis of data. Between-designs and one and two-way ANOVA in detail from a linear modeling and least squares perspective (to match basic econometrics); power planning; general tests of contrasts; within-designs and repeated measures designs. (Offered fall semester.) 3 credits.
In-depth study of a specific area, content of course changes every semester. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–3 credits.
For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 3–6 credits.
Prerequisites, ECON 200, MGSC 209. The marketing of goods and services and the role of marketing in the economy. Topics include: the marketing environment and the marketing management function, market analysis including buyer behavior and market segmentation, marketing mix policies including product, channel, promotion, and pricing, and public policies toward marketing. (Offered every semester.) 3 credits.
Prerequisite, non-ASBE majors. An introductory course in marketing for non–business majors. The primary objectives of this course are to develop an understanding of the marketing philosophy, the marketing processes and institutions, and to develop management–oriented decision–making skills. Some sections of this course will be taught as a hybrid course or online only. (Offered every semester.) 3 credits.
Prerequisite, MKTG 304, or 305. This course examines the role of advertising and sales promotion and other promotional techniques in the total marketing effort including the setting of goals and objectives, message strategy, message tactics, media strategy, and media topics. (Offered spring semester.) 3 credits.
Prerequisite, MKTG 304. This course provides a contemporary perspective on how the Internet and social media can be used to develop and maintain effective customer relationships. (Offered every year.) 3 credits.
Prerequisites, MGMT 316, and either MKTG 304, or 305. This course focuses on opportunities and challenges facing international marketers. The benefits of global marketing strategies will be weighed against potential adaptations of the marketing mix to local markets due to differences in economic, financial, cultural, political, and legal environments. (Offered every year.) 3 credits.
Prerequisites, MGSC 209, and either MKTG 304, or 305. Application of analytical tools to marketing problems including markets, products, distribution channels, sales efforts, and advertising. Emphasis on planning, investigation, collection, interpretation of data, and presentation of results. (Offered fall semester.) 3 credits.
Prerequisite, MKTG 304. New products and services are essential to increase sales, profits, and even company survival rate in many industries. Unfortunately, the failure rate of new product/service introductions is increased because of a lack of understanding of the new product development process itself. This course examines new product/service development from opportunity identification through launch. Best industry practices, development team dynamics, integration of products and services to offer higher value/benefits to users, sales forecasting, and a semester–long marketing plan project are all cornerstones of the course. (Offered every year.) 3 credits.
Prerequisite, MKTG 304, or 305. Consumer Behavior studies consumers as social beings, within families and organizations, as well as acting as individuals. In addition to purchase decision making, this course examines consumer experiences, and the rituals and patterns often associated with products and services. Consumer behavior borrows tools and theories from all the social sciences, and this multidisciplinary approach is an integral part of this course. (Offered fall semester.) 3 credits.
Prerequisites, MGMT 316, and either MKTG 304, or 305. Selling principles, prospecting, communication skills, building rapport, presentation skills, negotiation, closing, and customer service/follow–up. Sales forecasting, planning, and management of sales teams. Selection, training, motivation, compensation, and control of sales force. (Offered every year.) 3 credits.
Prerequisite, MKTG 304. The primary objective of this course is to explore issues in strategic marketing and key factors that influence the formulation of marketing strategy. The course devotes a fair amount of attention to marketing issues confronting multi–product, multi–market, and multinational organizations. The course emphasizes learning–by–doing with the objective that students internalize rather than memorize strategy-related issues, concepts, and approaches. Students are also expected to learn to present persuasive oral and written reports. The course features a semester–long marketing simulation project, several case analyses, and involves substantial amount of work in teams. (Offered every year.) 3 credits.
Prerequisite, MKTG 304. Marketing principles applied to service companies. Principles and strategies for marketing services and non-manufactured products. Consumer behavior and expectations of service industries, delivery, and pricing issues. (Offered as needed.) 3 credits.
In–depth study of a specific area, content of course determined by student interest and instructor. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, approval of petition. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. (Offered every semester.) 1–3 credits.
Prerequisite, consent of instructor. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. May be repeated for credit. (Offered every semester.) 3–6 credits.
Prerequisite, ECON 200. This course covers the fundamentals of real estate. Topics include property types, market analysis, real estate management and development, brokerage and appraisal, legal and regulatory issues, and investment analysis. (Offered every semester.) 3 credits.
Prerequisite, FIN 317. An examination of debt and equity financing for residential and commercial real estate properties. The course provides a foundation in real property valuation and underwriting and the debt and equity financing alternatives available in the capital markets. Other topics include real estate cash flow analysis, secondary mortgage markets, securitization, and REITs. (Offered fall semester.) 3 credits.
Prerequisite, REAL 370. An examination of the legal issues involved in real estate acquisition, disposal, investment, and development. Topics include the nature and scope of real property, legal aspects of real estate transactions, land use and regulation, and ethical issues in real estate. (Offered spring semester.) 3 credits.
Prerequisite, REAL 370. This course is designed to provide an overview of the real estate development process with an emphasis on the economic, environmental, institutional, regulatory, and social contexts. Topics discussed include market analysis, site acquisition, due diligence, zoning, entitlements, approvals, site planning, building design, construction, financing, leasing, and ongoing management and disposition. Value creation and risk identification and management will be important elements of the course. (Offered as needed.) 3 credits.
Prerequisite, REAL 370. In–depth study of a specific area, content of course changes every semester. May be repeated once. (Offered as needed.) 3 credits.
Prerequisite, consent of instructor. For students who wish to pursue a special area of study not included in the curriculum. Maximum of 6 credits. May be repeated for credit. (Offered every semester.) 3–6 credits.